Thursday, February 19, 2026

Shindana Toys Square

A late-1960s image of the Shindana Doll Factory


In South Central Los Angeles, California, the intersection between Central Avenue and 61st Street, the location of the Shindana Doll Factory, was officially renamed Shindana Toys Square on February 12, 2026. 

The dedication ceremony for the new honorary street sign took place to honor the legacy of Shindana Toys, a trailblazing company that produced ethnically correct Black dolls and toys in the area during a pivotal chapter in Los Angeles history. 

Founded in 1968 as a division of Operation Bootstrap, the factory served as the central manufacturing hub for what became the world's largest Black-owned toy company. Baby Nancy was Shindana's first doll.

Read and view more about this honor and Shindana Toys at the following links: 


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