"Kid Chocolate" is the brown-skinned baby doll shown on page 40 of the 1942 Sears Christmas Catalogue.
Kid Chocolate's description reads:
"Kid Chocolate"
30c 10 inches tall. Body made of composition. Inside jointed (the better way). He's one of the perennial favorites. . . a pickaninny you'll simply adore. Has painted eyes. Is dressed in romper suit and socks. Every little girl should have one of these cute little dolls. Shipping weight, 10 ounces 49 P 3427 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30c
The white counterpart is described as follows:
Round and ChubbyExcept for color and description, the dolls are identical in appearance and price (30 cents). The white doll is described as round and chubby while the black doll is described in the typical 1942 way as a pickaninny (!). It should also be noted that the manufacturer's given names for dolls were not often used in Sears catalogues Round and Chubby and Kid Chocolate were probably not the manufacturer-given names for these two.
30c 10 inches tall. Jointed composition doll. Realistic painted face and eyes. He's dressed in snug cotton romper and he wears cute baby booties that tie on. Made of hard to break composition that is washable. Here's a real value at Sears low price. A thrilling gift for any child. Shipping weight, 10 ounces 49 P 3426 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30c
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